Which Phase Of A Writing Strategy Involves Deciding On The Topic And The Purpose Of The Essay?
Thursday, October 31, 2019
Investigation and Report about the sports betting industry related to Essay
Investigation and Report about the sports betting industry related to key issues - Essay Example Moving Overseas 19 7. Conclusion 20 References 21 1. Introduction Sports betting industry in the United Kingdom has gained considerable significance in the economic structure of the country for the past few decades. It is due to the growing participation of the industry in the total earnings of the economy, that the industry is being termed as one of the potential industries of the current and future era. For instance, the total revenue earned from sports betting industry in the year 2007 was valued at ?2.5 billion with more than 10% of the total UK adults participating in the bets regularly (William Hill, 2011). However, the sports betting industry in the UK is currently witnessing a fall in the total revenue earned due to which many betting organisations, such as William Hill, are tending to expand their business in the US and other countries (Davidson, 2011). The discussion of the report will be based on the trends of the UK sports betting industry for the past few years. In this regard the report will focus on describing the expansion and growth trends of the industry considering its performances for the past four years, i.e. 2007 to 2011. The report will further attempt to identify the various factors to influence the potential customers in participating in sports betting. Analysis of these issues is likely to assist in identifying the future prospects of the industry. Furthermore, the report shall intend to analyse the advantages of moving overseas in terms of tax incentives and lower costs. 2. Research Methodology The research method implemented in this paper is based on the qualitative research method. The reason to select qualitative research approach is due to the time consuming and complex nature of quantitative researches. The data in this paper has been gathered from the secondary sources available online. Due consideration has been provided to the aspect of reliability of the data obtained. In this regard, only news, organisational and governmenta l websites have been considered. Although, the findings of the research focuses on the statistical data to reveal facts regarding the Sports Betting Industry of the UK, the discussion of the paper has been based on the descriptive analysis of the findings adhering to the characteristics of qualitative research. 3. The Expansion and Growth of the UK Betting Industry 3.1. Current Structure of the Industry The market value of sports betting industry in the UK is recorded to be almost ?400 million in the financial year of 2010-2011 (UK National Statistics, 2011). It is worth mentioning that the sports betting industry in UK includes itself as a major facet of the gambling industry. It can be well-recognised from the graphical representation of the current data below. [GGY is the abbreviation of Gross Gambling Yield] Source: (Gambling Commission, 2010). Two types of betting operators can be identified in the industry, namely the on-course betting operators and the off-course betting oper ators. The betting industry is regulated by the Gambling Act 2005 (William Hill, 2011). Currently, there are 590 individuals who are provided with the license of on-course betting operators and 681 individuals as off-course betting operators. The industry is subjugated by five top operators, i.e. Ladbrokes, William Hill, Gala Coral Group, Betfred and Tote that contribute over 80% of the total betting shops (Gambling Commission, 2010). The statistical data
Monday, October 28, 2019
Internship Case Study Essay Example for Free
Internship Case Study Essay Follow the organizational format provided. Clarity of writing and proper usage, grammar and spelling are expected. The case study must be typed and double-spaced, using a standard term-paper format of 1â⬠margins at the top, bottom and right and a 1. 5â⬠margin on the left. Use a 10 or 12 point typeface. Case studies should be placed in a folder or notebook. The studentââ¬â¢s name, Communication Internship, semester, and the sponsoring organization are to appear on the front. PART I: INTERNSHIP SETTING (3-5 pages) 1. Explain the role and purpose of the organization with which you are doing your internship. Give a brief history of the organization. Describe the internship site (a photo is helpful but not mandatory), and provide the current staff size. 2. Outline the organizationââ¬â¢s current leadership, including the educational and professional background of those in top positions (or those you work with most directly). 3. Prepare an organizational chart with names and titles of those in the direct chain of command over you, from the owner/president to your immediate supervisor to you. 4. List the organizationââ¬â¢s ââ¬Å"publicsâ⬠(its audiences, people it influences or affects). Define these publics, using your organizationââ¬â¢s latest data (circulation figures, listing of clients, viewership/listenership ratings, number of employees, etc. ) 5. Describe the local/regional competition, and report how your organization ranks. 6. Find out how the organization has changed in the past year (for example, new personnel, labor problems, the addition/loss of major clients, new mass communication thrusts, technological changes, etc. ) 7.à Learn the history of internships in the organization, and tell whether supervisors view previous internships as successful. PART II: SUMMARY AND EVALUATION (5-8 pages) 1. Describe working conditions and typical working hours. 2. Write a narrative (or, preferably, keep a weekly journal which chronicles events, issues, tasks and results throughout the internship). This should be a lively synopsis of the internship which includes examples that bring the experience to life. 3. Cite what was appealing and what was not appealing about the internship. Tell whether you would consider this type of work after graduation. How has your internship experience affected your career plans? PART III: INTERNSHIP PORTFOLIO Provide five to ten examples of your internship work (news and feature stories, tapes, campaigns, ads, newsletters, PSAs, etc. ). Show as much diversity in your work as possible. Present the portfolio in an easy-access form for inclusion in a standard 8 1/2 by 11 binder. You may want to use portions of your portfolio in your oral presentation to the class. Interns who are engaged in electronic media or multi-media production or on-air work may submit work samples on audio tape, video tape, or computer disk (when required hardware and software are available to the instructor). All portfolio items must be accompanied by a written explanation of the internââ¬â¢s role in producing each of the items submitted. If there is some reason the instructor should not write on a portfolio item (for example, this is your only copy), please include a note to that effect.
Saturday, October 26, 2019
Principal Component Analysis for Numerals
Principal Component Analysis for Numerals Recognition of Off-Line Handwritten Telugu Numerals Based On Principal Component Analysis Manubolu Sreenivasulu, Prasenjit Kumar Das Abstract India is a multi-lingual multi-language country but there is not much work towards off-line handwritten character recognition of Indian languages [1]. In this paper we have proposed principal component analysis (PCA) for feature extraction and used Probabilistic Neural Network (PNN) based model for classification and recognition of off-line handwritten numerals of telugu script. Principal component analysis is one of the important method for identifying patterns in data and expressing the data to highlight their similarities and differences. In high dimensional data it is difficult to identify patterns, where the luxury of graphical representation is not available, principal component analysis is a good method for analysing data. The performance of the Probabilistic Neural Network classifier was computed in terms of training performance and classification accuracies. Probabilistic Neural Network gives fast and accurate classification and is a promising model for classification of the characters [9]. Keywordsà PCA, PNN, Classification and Recognition, Handwritten Characters I. INTRODUCTION Character recognition (CR) is the important area in image processing and pattern recognition fields. The various applications of character recognition are includes library automation, banks, defense organizations, reading aid for the blind, post offices, language processing and multi-media design. Hence the research in character recognition is very popular. To recognize Hand-Written Characters (HWC) is an easy task for humans, but for a computer it is an extremely difficult job. This is mainly due to the vast differences or the impreciseness associated with handwritten patterns written by different individuals. Machine recognition involves the ability of a computer to receive input from sources such as paper and other documents, photographs, touch screens and other devices, which is an ongoing research area. Handwritten character recognition (HWCR) can be divided into two categories, namely, Offline Handwritten Character recognition where the image is sensed ââ¬Å"off-lineâ⬠fr om a part of a document and ââ¬Å"Onlineâ⬠Handwritten Character recognition where the movements of the pen/tip can be recorded ââ¬Å"on-lineâ⬠as used in the pen based computer screen systems. Off-line recognition usually requires imperfect pre-processing techniques prior to feature extraction and recognition stages [3]. Telugu is the most popular script in India. It is the official language of the southern Indian state, Andhra Pradesh. The Telugu script is closely related to the Kannada script. Telugu is a syllabic language. Similar to most languages of India, each symbol in Telugu script represents a complete syllable. Officially, there are 10 numerals, 18 vowels, 36 consonants, and three dual symbols [1]. There are five major stages in the HCR problem: Image pre-processing, segmentation, feature extraction, training and recognition and post processing. Several works had been done on feature extraction for character recognition. The feature extraction method includes Template matching, Identification of similarities and differences, Histograms, Zoning, Graph description etc. II. DATA COLLECTION AND PREPROCESSING Data collection for the experiment has been done from different individuals. Currently we are developing data set for Telugu. Earlier we had collected 250 Telugu numeral samples from 50 different writers. Writers were provided with a plain A4 sheet and each writer asked to write Telugu numerals from 0 to 9 at one time. Recently, we have again collected 150 Telugu numerals by 30 different writers. In this paper the data set size of 300 Telugu numerals is used. The database is totally unconstrained and has been created for validating the recognition system. The collected documents are scanned using the Canon-Lide scanner jet, which is usually a low noise and good quality image. The digitized images are stored as binary images in the BMP format. A sample of Telugu handwritten numerals from the data set is shown from figure 1. Figure 1: Handwritten Telugu Numeral Samples Pre-processing: Figure 2: Pre-processing Pre-processing includes the steps that are necessary to bring the input data into an acceptable form for feature extraction. The initial data is depending on the data acquisition type, is subjected to a number of preliminary processing stages. The pre-processing stage involves noise reduction, slant correction, size normalization and thinning [2]. For noise removal we used median filter. For better understanding the function of median filter, we added the salt and pepper noise artificially and removing it using median filter. In character classification/recognition correcting the skew (baseline deviation from the horizontal direction) and the slant (average near-vertical strokes deviation from the vertical direction) is an important pre-processing step. The slant and slope are introduced by writing styles. Both corrections can reduce handwritten word shape variability and help the later operations such as feature extraction, classification and recognition [4]. Normalization is required as the size of the numeral varies from person to person and even with the same person from time to time. Thinning provides a reduction in data size; it extracts the shape information of the characters. Thinning is the process of reducing the thickness of each line of pattern to just a single pixel [5]. Here, we have used the morphology based thinning algorithm for better symbol representation. Thus, the reduced pattern is known as the skeleton and is close to the medial axis, which preserves the topology of the image. Figure 5 shows the steps involved in our method as far as pre-processing is considered. III. FEATURE EXTRACTION USING PRINCIPAL COMPONENT ANALYSIS In this paper, the principal component analysis (PCA) is being used as an extraction algorithm of features. The PCA is a very successful techniques which has been utilized in image compression and recognition. The sole purpose of PCA is to decrease the big dimensions of data [9]. In this way we can identify patterns in data, and express the data in such a way as to present their differences and similarities. Because the patterns in data is hard to find in high dimension data, where the usefulness of graphical representation is not present, principal component analysis is a very good tool for analysing the data. The other advantages of PCA is that when you have found the patterns in data, and then you compress the data, i.e. by reducing the dimensions, with negligible loss of information [6]. Algorithm Step 1: Get input as pre-processed imageà Step 2: Subtract the mean In order for the PCA to work correctly, it is needed for you to subtract the mean from each of the dimensions of data. The subtracted mean is the average in each dimension. Step 3: Calculate the covariance matrix The data is 2D, the covariance matrix will be 22.the definition for the covariance matrix for a set of data with n dimensional is: Cn x n = (ci,j, ci,j = cov(Dimi,Dimj)) Step 4: Compute eigenvectors and eigenvaluesà of the covariance matrix Because the covariance matrix is square, we are able to calculate the eigenvalues and eigenvectors for this matrix. The eigenvectors and eigenvalues will give us useful information about our data. Step 5: Component choosing and creating aà feature vector In this step the notion of reduced dimensionality and data compression comes into it.When you look at the eigenvalues and eigenvectors from the previous section, you will be able to notice that the eigen values are quite not equal values. The fact is that the eigenvector with the highest eigenvalue is the main component of the data set. In fact the eigenvector with the larges eigenvalue was the one that pointed down the middle of the data. It is very important relationship between the dimensions of data. Generally, when the eigenvectors are found from the covariance matrix, the next step is to order the eigenvalue from highest to the lowest. This will give you the components in a very significant order. Now it is required to form a feature vector, that is just a name for a matrix of vectors. It is constructed by taking the eigenvectors that you want to keep from the eigenvectors list, and creating a matrix with those eigenvectors in the columns. Feature Vector = (eig1 eig2 eig3 .. eign) Step 6: Deriving the new data set It is the last step in principle component analysist. When we have choosed the components or the eigenvectors, that we want to keep in our data and create a feature vector, we would take the transpose of that vector and will multiply it on the left of the true data set, transposed. Final Data=Row Feature VectorXRow Data Adjust Here the Row Feature Vector is the matrix of the eigenvectors in the columns transposed so that the eigenvectors will be in the rows, with the most important eigenvector at the top, and the Row Data Adjust will be z wiullthe mean-adjusted data transposed, ie. data items will be in each column, with each row holding a dimension which is separate[6]. IV. CLASSIFICATION AND RECOGNITION USING PRABABILISTIC NEURAL NETWORK Probabilistic neural networks (PNN) can be utilized for problems of classification. PNN is adopted for it has many advantages. Its training speed is many times faster than a BP network. PNN can approach a Bayes optimal result under certain easily met conditions [7]. The most important advantage of PNN is that training is easy and instantaneous. Weights are not ââ¬Å"trainedâ⬠but assigned. Existing weights will never be alternated but only new vectors are inserted into weight matrices when training. So it can be used in real-time. Since the training and running procedure can be implemented by matrix manipulation, the speed of PNN is very fast. The network classifies input vector into a particular class since that class has the highest probability to be correct. In this research paper, the PNN is of three layers: the Radial Basis Layer, the Input layer and the Competitive Layer. Radial Basis Layer calculates vector distances between input vector and row weight vectors in weight matrix. Those distances were scaled by Radial Basis Function not in a linear fashion. Then the Competitive Layer will find the shortest distance among them, and will then find the training pattern which is near to the input pattern depending on their distance. The network structure is illustrated in Figure 3. The symbols and notations are adopted as used in the book Neural Network Design [9]. These symbols and notations are also used by MATLAB Neural Network Toolbox. Dimensions of arrays are marked under their names. Input Radial Basis Layer Competitive Layer Q x R P Q x 1 R x 1 n a d c Q x 1Q x 1 K x 1 K x 1 K x Q R Q x 1 Q K Figure 3: Network Structure 1) Input Layer: The input vector, denoted as p, is presented as the vertical bar in Figure 3. Its dimension is R Ãâ" 1. 2) Radial Basis Layer: In Radial Basis Layer, the vector distances between input vector p and the weight vector made of each row of weight matrix W are calculated. Here, the vector distance is defined as the dot product between two vectors [10]. Assume the dimension of W is QÃâ"R. The dot product between p and the i-th row of W produces the i-th element of the distance vector ||WâËâp||, whose dimension is QÃâ"1, as shown in Figure 3. The minus symbol, ââ¬Å"âËââ⬠indicates that it is the distance between vectors. The transfer function in PNN has built into a distance criterion with respect to a center. In this paper, it is defined as radbas (n) = Each element of n is substituted into Eq. 1 and produces corresponding element of a, the output vector of Radial Basis Layer. The i-th element of a can be represented as ai = radbas(||wi-p||.*bi) Where Wi is the vector made of the i-th row of W and bi is the i-th element of bias vector b. 3) Some characteristics of Radial Basis Layer: The i-th element of a equals to 1 if the input p is identical to the ith row of input weight matrix W. A basis neuron which is radial along with a weight vector near to the input vector p will produce a value close to 1 and then its output weights in the competitive layer will pass their values to the competitive function. It is also possible that several elements of a are close to 1 since the input pattern is close to several training patterns. 4) Competitive Layer: There is no bias in Competitive layer. In Competitive Layer, the vector a is firstly multiplied with layer weight matrix M, producing an output vector d. The competitive function, denoted as C in Figure 3, produces 1 corresponding to the largest element of d, and 0ââ¬â¢s elsewhere. The output vector of competitive function is denoted as c. The index of 1 in c is the number of numeral that the system can classify [9]. V. EXPERIMENTAL RESULTS The data set was divided into two separate data sets, the training data set and the testing data set. The training data set was used to train the network, whereas the testing data set was used to verify the accuracy and the effectiveness of the trained network for the classification of characters. .The PNN was tested in more than 350 samples of telugu numerals and we have obtained an average recognition rate of 97%. Table 1 shows the performance of PNN. Number of Samples PNN 15 96.3% 50 96.8% 100 97.7% 125 97.6% Table 1: Recognition Rate in Percentage VI. CONCLUSION In this paper the PCA for feature extraction and the PNN for classification and recognition have been implemented. The performance of Probabilistic Neural Network classifier was calculated in the terms of classification accuracies and training performance. Probabilistic Neural Network gives fast and accurate classification and is a promising tool for classification of the characters. REFERENCES U. Pal1, T. Wakabayashi2, N. Sharma1 and F. Kimura2, ââ¬Å"Handwritten Numeral Recognition of Six Popular Indian Scriptsâ⬠, Manubolu Sreenivasulu, Prasenjit Kumar Das, Mr. Rishi Mathur, ââ¬Å"Numeral Recognition of Four Scripts: Bengali-Assamese, Gujarati, Oriya, Nepaliâ⬠, First International Conference on Innovative Advancements in Engineering and Technology (IAET), 2014. Panyam Narahari Sastry, Ramakrishnan Krishnan,ââ¬Å"Isolated Telugu Palm Leaf Character Recognition Using Radon Transform ââ¬â A Novel Approachâ⬠, 2012 World Congress on Information and Communication Technologies, 978-1-4673-4805-8/12/2012 IEEE. Jian-xiong Dong and Dominique Ponson and Adam KrzyÃâ¹Ã¢â ¢zak and Ching Y.Suen,ââ¬Å"Cursive word skew/slant corrections based on Radon transformâ⬠. Rafael C. Gonzalez, Richard E.woods and Steven L Eddins, ââ¬Å" Digital Image Processing using MATLABâ⬠, Pearson Education, Dorling Kindersley,South Asia,2004 Lindsay I Smith,ââ¬Å"A tutorial on Principal Components Analysisâ⬠, February 26, 2002. D.F. Specht, ââ¬Å"Probabilistic Neural Networksâ⬠Neural Networks, vol. 3, No.1, pp. 109-118, 1990. M. T. Hagan, H. B. Demut, and M. H. Beale, Neural Network Design, 2002. Mohd Fauzi Othman, Mohd Ariffanan Mohd Basri,ââ¬Å"Probabilistic Neural Network For Brain Tumor Classificationâ⬠, 2011 Second International Conference on Intelligent Systems, Modelling and Simulation.
Thursday, October 24, 2019
Leadership in Braveheart Essay -- Leader Leading Braveheart Essays
Leadership in "Braveheart" In today's rapidly changing world, leadership is necessary to keep up with the competition. In the extract from the film ââ¬Å"Braveheartâ⬠, William Wallace demonstrated many leadership techniques that helped his army prevail as an underdog. Many of the techniques Wallace used are prevalent in modern day business leaders as well. By stepping up in a leadership role, Wallace gained the respect of the entire army even though he was not the man that was put in charge. One of the main things that Wallace did was lead through his actions. By stepping up to the front line, it showed his troops that he was not scared and this attitude was imitated by the rest of the troops. In the present day business world, an effective leader hears what others have to say and helps them with their issues. This is just what Wallace did. In the short extract of ââ¬Å"Braveheartâ⬠Wallace showed what was necessary to be a successful leader. There are many lessons that should be gained from watching William Wallace. First, no matter what the situation was, he was very calm and composed. He was very calm when speaking with the head of the opposing army and very composed while his army was being charged at by opposing forces, even though they were obviously much outnumbered. Another characteristic of how Wallace displayed leadership was his confidence and sense of humor throughout the entire scene. He ordered his troops to pull their pants down and ââ¬Å"moonâ⬠the English in the middle of a war standoff. I think that this was a very good technique to loosen up the troops and make them more comfortable and confident. Also his confidence was very apparent throughout the war. He told his army that they would lose some lives but in the end they would recover their freedom. The army saw his confidence and in turn , they became more confident about victory as well. Other techniques Wallace used were being inspirational, motivational and patriotic. Before the war started, most of the troops were very uneasy and started to turn around and head home. Wallace came to the front of them, got their attention and made a very inspiring speech that fired them up and turned there attention back to the task at hand. The Scottish army was ready to turn back and concede their freedom to the English. Wallace showed patriotism by painting his face blue for the Scottish flag and encouraged h... ...man and the maker of the Model T Ford car. He said, ââ¬Å"If money is your hope for independence you will never have it. The only real security that a man will have in this world is a reserve of knowledge, experience, and ability.â⬠William Wallace was never interested in money or fame. He stood up for what he thought was the right thing, and encouraged his followers to do the same. ââ¬Å"Failure is the opportunity to begin again, more intelligentlyâ⬠, says Ford. Ford knew that he would not succeed at all times but if he learned from his mistakes and tried again, he would eventually win. Wallace had the same mentality. He knew that his army would lose some of their troops during the battle, but if they were victorious, they would learn from there loses and grow strong again. There are many leadership lessons that William Wallace exposed in this short extract of ââ¬Å"Braveheartâ⬠. These examples of leadership are very important in being a successful leader in the modern day business world as well. By standing strong in adversity, Wallace got the attention of his army and inspired them into battle. Wallace acts as a great guide of how businessmen should effectively lead their employees today.
Wednesday, October 23, 2019
Second Foundation 21. The Answer That Satisfied
Turbor laughed suddenly ââ¬â laughed in huge, windy gusts that bounced ringingly off the walls and died in gasps. He shook his head, weakly, and said, ââ¬Å"Great Galaxy, this goes on all night. One after another, we put up our straw men to be knocked down. We have fun, but we don't get anywhere. Space! Maybe all planets are the Second Foundation. Maybe they have no planet, just key men spread on all the planets. And what does it matter, since Darell says we have the perfect defense?â⬠Darell smiled without humor. ââ¬Å"The perfect defense is not enough, Turbor. Even my Mental Static device is only something that keeps us in the same place. We cannot remain forever with our fists doubled, frantically staring in all directions for the unknown enemy. We must know not only how to win, but whom to defeat. And there is a specific world on which the enemy exists.â⬠ââ¬Å"Get to the point,â⬠said Anthor, wearily. ââ¬Å"What's your information?â⬠ââ¬Å"Arcadia,â⬠said Darell, ââ¬Å"sent me a message, and until I got it, I never saw the obvious. I probably would never have seen the obvious. Yet it was a simple message that went: ââ¬ËA circle has no end.' Do you see?â⬠ââ¬Å"No,â⬠said Anthor, stubbornly, and he spoke, quite obviously, for the others. ââ¬Å"A circle has no end,â⬠repeated Munn, thoughtfully, and his forehead furrowed. ââ¬Å"Well,â⬠said Darell, impatiently, ââ¬Å"it was clear to me- What is the one absolute fact we know about the Second Foundation, eh? I'll tell you! We know that Hari Seldon located it at the opposite end of the Galaxy. Homir Munn theorized that Seldon lied about the existence of the Foundation. Pelleas Anthor theorized that Seldon had told the truth that far, but lied about the location of the Foundation. But I tell you that Hari Seldon lied in no particular; that he told the absolute truth. ââ¬Å"But, what is the other end? The Galaxy is a flat, lens-shaped object. A cross section along the flatness of it is a circle, and a circle had no end ââ¬â as Arcadia realized. We ââ¬â we, the First Foundation ââ¬â are located on Terminus at the rim of that circle. We are at an end of the Galaxy, by definition. Now follow the rim of that circle and find the other end. Follow it, follow it, follow it, and you will find no other end. You will merely come back to your starting point- ââ¬Å"And there you will find the Second Foundation.â⬠ââ¬Å"There?â⬠repeated Anthor. ââ¬Å"Do you mean here?â⬠ââ¬Å"Yes, I mean here!â⬠cried Darell, energetically. ââ¬Å"Why, where else could it possibly be? You said yourself that if the Second Foundationers were the guardians of the Seldon Plan, it was unlikely that they could be located at the so-called other end of the Galaxy, where they would be as isolated as they could conceivably be. You thought that fifty parsecs distance was more sensible. I tell you that that is also too far. That no distance at all is more sensible. And where would they be safest? Who would look for them here? Oh, it's the old principle of the most obvious place being the least suspicious. ââ¬Å"Why was poor Ebling Mis so surprised and unmanned by his discovery of the location of the Second Foundation? There he was, looking for it desperately in order to warn it of the coming of the Mule, only to find that the Mule had already captured both Foundations at a stroke. And why did the Mule himself fail. in his search? Why not? If one is searching for an unconquerable menace, one would scarcely look among the enemies already conquered. So the Mind-masters, in their own leisurely time, could lay their plans to stop the Mule, and succeeded in stopping him. ââ¬Å"Oh, it is maddeningly simple. For here we are with our plots and our schemes, thinking that we are keeping our secrecy ââ¬â when all the time we are in the very heart and core of our enemy's stronghold. It's humorous.â⬠Anthor did not remove the skepticism from his face, ââ¬Å"You honestly believe this theory, Dr. Darell?â⬠ââ¬Å"I honestly believe it.â⬠ââ¬Å"Then any of our neighbors, any man we pass in the street might be a Second Foundation superman, with his mind watching yours and feeling the pulse of its thoughts.â⬠ââ¬Å"Exactly.â⬠ââ¬Å"And we have been permitted to proceed all this time, without molestation?â⬠ââ¬Å"Without molestation? Who told you we were not molested? You, yourself, showed that Munn has been tampered with. What makes you think that we sent him to Kalgan in the first place entirely of our own volition ââ¬â or that Arcadia overheard us and followed him on her own volition? Hah! We have been molested without pause, probably. And after all, why should they do more than they have? It is far more to their benefit to mislead us, than merely to stop us.â⬠Anthor buried himself in meditation and emerged therefrom with a dissatisfied expression. ââ¬Å"Well, then, I don't like it. Your Mental Static isn't worth a thought. We can't stay in the house forever and as soon as we leave, we're lost, with what we now think we know. Unless you can build a little machine for every inhabitant in the Galaxy.â⬠ââ¬Å"Yes, but we're not quite helpless, Anthor. These men of the Second Foundation have a special sense which we lack. It is their strength and also their weakness. For instance, is there any weapon of attack that will be effective against a normal, sighted man which is useless against a blind man?â⬠ââ¬Å"Sure,â⬠said Munn, promptly. ââ¬Å"A light in the eyes.â⬠ââ¬Å"Exactly,â⬠said Darell. ââ¬Å"A good, strong blinding light.â⬠ââ¬Å"Well, what of it?â⬠asked Turbor. ââ¬Å"But the analogy is clear. I have a Mind Static device. It sets up an artificial electromagnetic pattern, which to the mind of a man of the Second Foundation would be like a beam of light to us. But the Mind Static device is kaleidoscopic. It shifts quickly and continuously, faster than the receiving mind can follow. All right then, consider it a flickering light; the kind that would give you a headache, if continued long enough. Now intensify that light or that electromagnetic field until it is blinding ââ¬â and it will become a pain, an unendurable pain. But only to those with the proper sense; not to the unsensed.â⬠ââ¬Å"Really?â⬠said Anthor, with the beginnings of enthusiasm. ââ¬Å"Have you tried this?â⬠ââ¬Å"On whom? Of course, I haven't tried it. But it will work.â⬠ââ¬Å"Well, where do you have the controls for the Field that surrounds the house? I'd like to see this thing.â⬠ââ¬Å"Here.â⬠Darell reached into his jacket pocket. It was a small thing, scarcely bulging his pocket. He tossed the black, knob-studded cylinder to the other. Anthor inspected it carefully and shrugged his shoulders. ââ¬Å"It doesn't make me any smarter to look at it. Look Darell, what mustn't I touch? I don't want to turn off the house defense by accident, you know.â⬠ââ¬Å"You won't,â⬠said Darell, indifferently. ââ¬Å"That control is locked in place.â⬠He flicked at a toggle switch that didn't move. ââ¬Å"And what's this knob?â⬠ââ¬Å"That one varies rate of shift of pattern. Here ââ¬â this one varies the intensity. It's that which I've been referring to.â⬠ââ¬Å"May I-â⬠asked Anthor, with his finger on the intensity knob. The others were crowding close. ââ¬Å"Why not?â⬠shrugged DarelI. ââ¬Å"It won't affect us.â⬠Slowly, almost wincingly, Anthor turned the knob, first in one direction, then in another. Turbor was gritting his teeth, while Munn blinked his eyes rapidly. It was as though they were keening their inadequate sensory equipment to locate this impulse which could not affect them. Finally, Anthor shrugged and tossed the control box back into Darell's lap. ââ¬Å"Well, I suppose we can take your word for it. But it's certainly hard to imagine that anything was happening when I turned the knob.â⬠ââ¬Å"But naturally, Pelleas Anthor,â⬠said Darell, with a tight smile. ââ¬Å"The one I gave you was a dummy. You see I have another.â⬠He tossed his jacket aside and seized a duplicate of the control box that Anthor had been investigating, which swung from his belt. ââ¬Å"You see,â⬠said Darell, and in one gesture turned the intensity knob to maximum. And with an unearthly shriek, Pelleas Anthor sank to the floor. He rolled in his agony; whitened, gripping fingers clutching and tearing futilely at his hair. Munn lifted his feet hastily to prevent contact with the squirming body, and his eyes were twin depths of horror. Semic and Turbor were a pair of plaster casts; stiff and white. Darell, somber, turned the knob back once more. And Anthor twitched feebly once or twice and lay still. He was alive, his breath racking his body. ââ¬Å"Lift him on to the couch,â⬠said Darell, grasping the young man's head. ââ¬Å"Help me here.â⬠Turbor reached for the feet. They might have been lifting a sack of flour. Then, after long minutes, the breathing grew quieter, and Anthor's eyelids fluttered and lifted. His face was a horrid yellow; his hair and body was soaked in perspiration, and his voice, when he spoke, was cracked and unrecognizable. ââ¬Å"Don't,â⬠he muttered, ââ¬Å"don't! Don't do that again! You don't know- You don't know- Oh-h-h.â⬠It was a long, trembling moan. ââ¬Å"We won't do it again,â⬠said Darell, ââ¬Å"if you will tell us the truth. You are a member of the Second Foundation?â⬠ââ¬Å"Let me have some water,â⬠pleaded Anthor. ââ¬Å"Get some, Turbor,â⬠said Darell, ââ¬Å"and bring the whiskey bottle.â⬠He repeated the question after pouring a jigger of whiskey and two glasses of water into Anthor. Something seemed to relax in the young man- ââ¬Å"Yes,â⬠he said, wearily. ââ¬Å"I am a member of the Second Foundation.â⬠ââ¬Å"Which,â⬠continued Darell, ââ¬Å"is located on Terminus ââ¬â here?â⬠ââ¬Å"Yes, yes. You are right in every particular, Dr. Darell.â⬠ââ¬Å"Good! Now explain what's been happening this past half year. Tell us!â⬠ââ¬Å"I would like to sleep,â⬠whispered Anthor. ââ¬Å"Later! Speak now!â⬠A tremulous sigh. Then words, low and hurried. The others bent over him to catch the sound, ââ¬Å"The situation was growing dangerous. We knew that Terminus and its physical scientists were becoming interested in brain-wave patterns and that the times were ripe for the development of something like the Mind Static device. And there was growing enmity toward the Second Foundation. We had to stop it without ruining SeIdon's Plan. ââ¬Å"Weâ⬠¦ we tried to control the movement. We tried to join it. It would turn suspicion and efforts away from us. We saw to it that Kalgan declared war as a further distraction. That's why I sent Munn to Kalgan. Stettin's supposed mistress was one of us. She saw to it that Munn made the proper moves-ââ¬Å" ââ¬Å"Callia is-â⬠cried Munn, but Darell waved him silent. Anthor continued, unaware of any interruption, ââ¬Å"Arcadia followed. We hadn't counted on that ââ¬â can't foresee everything ââ¬â so Callia maneuvered her to Trantor to prevent interference. That's all. Except that we lost.â⬠ââ¬Å"You tried to get me to go to Trantor, didn't you?â⬠asked Darell. Anthor nodded, ââ¬Å"Had to get you out of the way. The growing triumph in your mind was clear enough. You were solving the problems of the Mind Static device.â⬠ââ¬Å"Why didn't you put me under control?â⬠ââ¬Å"Couldn'tâ⬠¦ couldn't. Had my orders. We were working according to a Plan. If I improvised, I would have thrown everything off. Plan only predicts probabilitiesâ⬠¦ you know thatâ⬠¦ like Seldon's Plan.â⬠He was talking in anguished pants, and almost incoherently. His head twisted from side to side in a restless fever. ââ¬Å"We worked with individualsâ⬠¦ not groupsâ⬠¦ very low probabilities involvedâ⬠¦ lost out. Besidesâ⬠¦ if control youâ⬠¦ someone else invent deviceâ⬠¦ no useâ⬠¦ had to control timesâ⬠¦ more subtleâ⬠¦ First Speaker's own planâ⬠¦ don't know all anglesâ⬠¦ exceptâ⬠¦ didn't work a-a-a-â⬠He ran down. Darell shook him roughly, ââ¬Å"You can't sleep yet. How many of you are there?â⬠ââ¬Å"Huh? Whatjasayâ⬠¦ ohâ⬠¦ not manyâ⬠¦ be surprised fiftyâ⬠¦ don't need more.â⬠ââ¬Å"All here on Terminus?â⬠ââ¬Å"Fiveâ⬠¦ six out in Spaceâ⬠¦ like Calliaâ⬠¦ got to sleep.â⬠He stirred himself suddenly as though to one giant effort, and his expressions gained in clarity. It was a last attempt at self-justification, at moderating his defeat. ââ¬Å"Almost got you at the end. Would have turned off defenses and seized you. Would have seen who was master. But you gave me dummy controlsâ⬠¦ suspected me all along-ââ¬Å" And finally he was asleep. Turbor said, in awed tones, ââ¬Å"How long did you suspect him, Darell?â⬠ââ¬Å"Ever since he first came here,â⬠was the quiet response. ââ¬Å"He came from Kleise, he said. But I knew Kleise; and I knew on what terms we parted. He was a fanatic on the subject of the Second Foundation and I had deserted him. My own purposes were reasonable, since I thought it best and safest to pursue my own notions by myself. But I couldn't tell Kleise that; and he wouldn't have listened if I had. To him, I was a coward and a traitor, perhaps even an agent of the Second Foundation. He was an unforgiving man and from that time almost to the day of his death he had no dealings with me. Then, suddenly, in his last few weeks of life, he writes me ââ¬â as an old friend ââ¬â to greet his best and most promising pupil as a co-worker and begin again the old investigation. ââ¬Å"It was out of character. How could he possibly do such a thing without being under outside influence, and I began to wonder if the only purpose might not be to introduce into my confidence a real agent of the Second Foundation. Well, it was so-ââ¬Å" He sighed and closed his own eyes for a moment. Semic put in hesitantly, ââ¬Å"What will we do with all of themâ⬠¦ these Second Foundation fellas?â⬠ââ¬Å"I don't know,â⬠said Darell, sadly. ââ¬Å"We could exile them, I suppose. There's Zoranel, for instance. They can be placed there and the planet saturated with Mind Static. The sexes can be separated, or, better still, they can be sterilized ââ¬â and in fifty years, the Second Foundation will be a thing of the past. Or perhaps a quiet death for all of them would be kinder.â⬠ââ¬Å"Do you suppose,â⬠said Turbor, ââ¬Å"we could learn the use of this sense of theirs. Or are they born with it, like the Mule.â⬠ââ¬Å"I don't know. I think it is developed through long training, since there are indications from encephalography that the potentialities of it are latent in the human mind. But what do you want that sense for? It hasn't helped them.â⬠He frowned. Though he said nothing, his thoughts were shouting. It had been too easy ââ¬â too easy. They had fallen, these invincibles, fallen like book-villains, and he didn't like it. Galaxy! When can a man know he is not a puppet? How can a man know he is not a puppet? Arcadia was coming home, and his thoughts shuddered away from that which he must face in the end. She was home for a week, then two, and he could not loose the tight check upon those thoughts. How could he? She had changed from child to young woman in her absence, by some strange alchemy. She was his link to life; his link to a bittersweet marriage that scarcely outlasted his honeymoon. And then, late one evening, he said as casually as he could, ââ¬Å"Arcadia, what made you decide that Terminus contained both Foundations?â⬠They had been to the theater; in the best seats with private trimensional viewers for each; her dress was new for the occasion, and she was happy. She stared at him for a moment, then tossed it off. ââ¬Å"Oh, I Don't know, Father. It just came to me.â⬠A layer of ice thickened about Dr. Darell's heart. ââ¬Å"Think,â⬠he said, intensely. ââ¬Å"This is important. What made you decide both Foundations were on Terminus.â⬠She frowned slightly. ââ¬Å"Well, there was Lady Callia. I knew she was a Second Foundationer. Anthor said so, too.â⬠ââ¬Å"But she was on Kalgan,â⬠insisted Darell. ââ¬Å"What made you decide on Terminus?â⬠And now Arcadia waited for several minutes before she answered. What had made her decide? What had made her decide? She had the horrible sensation of something slipping just beyond her grasp. She said, ââ¬Å"She knew about things ââ¬â Lady Callia did ââ¬â and must have had her information from Terminus. Doesn't that sound right, Father? But he just shook his head at her. ââ¬Å"Father,â⬠she cried, ââ¬Å"I knew. The more I thought, the surer I was. It just made sense.â⬠There was that lost look in her father's eyes, ââ¬Å"It's no good, Arcadia. Its no good. Intuition is suspicious when concerned with the Second Foundation. You see that, don't you? It might have been intuition ââ¬â and it might have been control!â⬠ââ¬Å"Control! You mean they changed me? Oh, no. No, they couldn't.â⬠She was backing away from him. ââ¬Å"But didn't Anthor say I was right? He admitted it. He admitted everything. And you've found the whole bunch right here on Trantor. Didn't you? Didn't you?â⬠She was breathing quickly. ââ¬Å"I know, but- Arcadia, will you let me make an encephalographic analysis of your brain?' She shook her head violently, ââ¬Å"No, no! I'm too scared.â⬠ââ¬Å"Of me, Arcadia? There's nothing to be afraid of. But we must know. You see that, don't you?â⬠She interrupted him only once, after that. She clutched at his arm just before the last switch was thrown. ââ¬Å"What if I am different, Father? What will you have to do?â⬠ââ¬Å"I won't have to do anything, Arcadia. If you're different, we'll leave. Well go back to Trantor, you and I, andâ⬠¦ and we won't care about anything else in the Galaxy.â⬠Never in Darell's life had an analysis proceeded so slowly, cost him so much, and when it was over, Arcadia huddled down and dared not look. Then she heard him laugh and that was information enough. She jumped up and threw herself into his opened arms. He was babbling wildly as they squeezed one another, ââ¬Å"The house is under maximum Mind Static and your brain-waves are normal. We really have trapped them, Arcadia, and we can go back to living.â⬠ââ¬Å"Father,â⬠she gasped, ââ¬Å"can we let them give us medals now?â⬠ââ¬Å"How did you know I'd asked to be left out of it?â⬠He held her at arm's mind; you know everything. All right, you can have your medal on a platform, with speeches.â⬠ââ¬Å"And Father?â⬠ââ¬Å"Yes?â⬠ââ¬Å"Can you call me Arkady from now on.â⬠ââ¬Å"But- Very well, Arkady.â⬠Slowly the magnitude of the victory was soaking into him and saturating him. The Foundation ââ¬â the First Foundation ââ¬â now the only Foundation ââ¬â was absolute master of the Galaxy. No further barrier stood between themselves and the Second Empire ââ¬â the final fulfillment of Seldon's Plan. They had only to reach for it- Thanks to-
Tuesday, October 22, 2019
The Dark Knight Review First Draft Essay Example
The Dark Knight Review First Draft Essay Example The Dark Knight Review First Draft Essay The Dark Knight Review First Draft Essay What comes to mind when you hear the word Batman? A dark figure looming in Gothams alleys? Adam West and Burt Ward Whamming and Powing their enemies? Or possibly one of the greatest films of the decade? Its fair to say that since the 70s,the original comic character Batman has changed( maybe develop this point), reincarnated with many different looks, and the outcome in my opinion is too camp or too dark. In his latest film, the director Christopher Nolan, seems to have the balance just right in The Dark Knight.( try to vary the opening of sentences) The film starts as a heist movie, a bank raid masterminded by the Joker (Heath Ledger), which is apposite as Heath Ledger steals every scene that hes in. Christian Bale also does a great performance (can you improve expression here)as Batman/ Bruce Wayne. However it seems that one of the reasons for Heath Ledger being hailed as the star is the contrast between the Joker and Batman that he brings to the role. Batman is very dark and serious (some might say, boring) and in a way that makes him boring; the Joker however is just insane, with his purple suit and constantly changing stories about how he got his scars. (Amoral and psychopathic , he explains ) and he evens mentions in the film how he will just commit homicide for no reason at all and that he just does things. He is, in terms of the 9/11 analogy, not just a terrorist but worse, an anarchist who just kills and destroys for fun. He is very creepy and completely mesmerising. The film also features Harvey Dent played wonderfully by Aaron Eckhart who is Gothams clean-cut DA who believes in justice and makes a stand against the mob and corruption; surprisingly enough there are a lot of attempts to kill him by the Joker. There is a (The clichà ¯Ã ¿Ã ½d love triangleis guaranteed to win approval from sections of the audience) love triangle in the film between Batman, Rachel (Maggie Gyllenhall) and Harvey Dent. Rachel is Bruces oldest friend and she knows that he is Batman, but she feels that Gotham will always need Batman and so that is why she chooses Harvey over Bruce. (comment on her moral stance. Is it convincing?) Gary Oldman (stars in the film) delete? as Jim Gordon, head of Gotham police department, clashes with Harvey Dent as they both have different ways of handling criminals. Jim Gordon is literally law and Harvey Dent is literally Order. The Dark Knight is a Batman morality tale turned up to 11- exploring the nature and corruption of power, the organization of society in crisis, individual freedom versus collective security, and (most interestingly of all), its allusions to the Roman Empire. If Harvey Dent is a Caesar figure, then the Joker is Caligula. ( The semi-colon is not used to introduce a list. It allows you to add a new sentence related to your first without separation by a full stop.) Morgan Freeman and Michael Caine are also in the film (it really is a star studded cast), Michael Caine plays Alfred Bruces Butler, best friend and assistant. ( The inclusion of Michael Caine alongside Morgan Freeman in this star studded cast allows Hollywood to emphasise Alfreds Englishness. One of the greatest British actors of the last thirty years, his iconic London accent will surely intrigue an American audience)It seems that Hollywood really wanted to emphasize that Alfred was English and so they chose one of the greatest actors of all time with a very thick London accent, (in case youre wondering Danny Dyer was not second choice for the role), he is probably the best Alfred compared to other actors who have taken on the role before.(if this is your opinion then be more assertive. Reviewers generally are.) Morgan Freeman plays (as)Lucius (avoid repetition of verbs like plays)Fox the man who essentially runs Wayne Enterprises and is one of Bruces many friends; he also has the v ery exciting job that all boys dream of being (doing/achieving) when they are grown up: the creator of Batmans gadgets and weapons. The film explores many themes: batman represents hope; he is incorruptible. Harvey Dent symbolises fate or chance.; Rachel symbolises love as all the males fall for her and loyalty is .. The film (explores)(has) many themes( in it) and it is almost as if with each character representing represents on of those themes, Batman for hope, as he is incorruptible; Harvey Dent for chance, as he carries around a coin with him to help him make decisions; Rachel for love as it seems Batman, Harvey Dent and even the Joker have all taken a fall for her; Alfred stands for loyalty as he has served Bruce Wayne since he was a child and raised him when his parents were dead; the world would be a much better place if everyone were like Alfred! The special effects in the film are very impressive. One of the more breath taking examples is Two Face who is half man, half burns. Half of his face is that of Harvey Dent, the other half is severe burns. This signifies goes with the 50:50, chance, toss a coin theme of Harvey Dent; in fact Two Face uses the same coin to decide whether to kill someone or not. There is also a contrast made between Harvey Dent and Batman as they are both fighting the same enemy, Harvey Dent does this in court and Batman does this in the streets. However Batman is less a person, more an idea of the upholding of the law. ( This used to be fine but) delete? Christopher Nolan suggests that the citizens are restless and the heroes need to come from within society not those conspicuously outside it, (9/11 heroes were the firemen and police officers of New York), and in fact the film is full of images that mirror the havoc after 9/11. One other contrast made in the film is that between the Joker and Batman; at first you may think that they are total opposites but then you find that actually they are both similar. They are outcasts, freaks as the Joker says (in the film) to Batman When they dont need you any more theyll hunt you down. In addition Bruce Wayne and Batman are total opposites; Batman is a vigilante who dedicates his life to fighting for good, and Bruce Wayne on the other hand is a wooden, envious, charisma free pompous businessman. The Dark Knight is more of a hero movie than a superhero movie, as in it is far more realistic; Batman cant fly or shoot web out of his hands but he can make things explode! But this isnt just (can you improve expression here) with the Dark Knight. Batman has always been an outcast to over ? superheroes as there is in fact nothing super about him; he is just up to his neck in gadgets. If all the superheroes went to school together Batman would be the one sitting alone at lunch, while Spiderman and Superman sat at the table with the popular kids. Also other films released recently have had a big (significant) effect on how it was directed, for example the action in Bourne films are (is) very similar to the action in the Dark Knight,( but it is not a bad thing.. can you improve expression here) it is not uncommon to hear a gasp while you are watching the scene where a Juggernaut does a front flip or where a whole building is blown up. The question of individual freedom versus collective security (a question thrown up by 9/11) is brought into case, when BatmanBruce Wayne invents a device which can monitor everyone in the city using their phones. It was created with the intent of finding the Joker and stopping him from claiming anymore lives; the only person who can operate it however is Lucius Fox, who feels that there is something morally wrong with it. He chooses to use it only once and then he makes Batman promise to destroy it; he agrees. This is also (reminiscent of ancient Rome)similar to the Caesar idea. When the enemies were at their gates, the Romans would choose one man to have power over them so that they could defeat their enemies; they had to give up freedom and democracy to survive and when the battle was won that one man would go back to his previous position. However the last man that the Romans chose used the power they had given him to rule over them. His name was Caesar. This was what Lucius was worried would happen to Batman if he kept that device. A phrase, which is often used in the film, is You either die a hero or live long enough to see yourself become the villain. In fifty years time, there will have been countless incarnations of Batman. Some will be good some will be bad, some will feature Robin, some without him; well see familiar faces of villains and well also see some new evildoers. But one thing is certain! (about these films. delete?) None will be as good as The Dark Knight.
Monday, October 21, 2019
Canada Post essays
Canada Post essays Canada Post Corporation will face many difficulties in the future stemming from two present concerns: ÃË Customer Perception- Customer perception is fairly negative and is either associated with problems evident in the past or those associated with the United States Postal Service. ÃË Unionized Labour- Unions are a constant problem for any company associated with them. To remedy these situations we propose the following: ÃË Divestiture- CPC should break into strategic business units. Each unit would then be responsible for individual quality control, sales, personnel as well as research and development. This divestiture will help them to reduce the detrimental effects of CPCs union as they will be contained in only one or two of the strategic business units and not the whole of the company. This will also facilitate CPCs drive into e-commerce as they will be able to hire technical experts into a strategic business unit without the consent of the union. ÃË Improve customer awareness- Incorporate an active advertisement campaign aimed at improving customer awareness of CPCs improvements in operations and service. CPC is the fifth largest employer in Canada, employing almost 64,000 personnel to maintain daily business operations within Canada and abroad. The corporation is a Federal Crown Corporation responsible to customers, stakeholders, government, Canadian Union of Postal Workers(CUPW), and employees. In 1982/83 Canada Post incorporated. Since then it has operated a customer based organization that has recorded an increase its revenue by 138% since its incorporation. CPC boasted revenues of $5,380 million for year 1998/99. CPC currently owns a significant portion of Purolator Courier Limited (95.8%) which is a leading domestic courier company within Canada. CPC also holds shares in International Post Corporation (IPC) which provides international consulting services for the mail distribution...
Sunday, October 20, 2019
Physical Education Thesis 10 Facts That Will Make the Research Hooking
Physical Education Thesis 10 Facts That Will Make the Research Hooking When students search for good physical education thesis topics, they face the problem of proper facts selection. They must be verified, and every sentence must be informative. Besides, a student must follow all recommendations. One of them is a good paper structure. A thesis structure should be the following: Title page Abstract Contents Chapters (background, literature review, methodology, data analysis, discussion) Bibliography Appendices One more important feature of a thesis paper is that it must be 100% plagiarism-free. Itââ¬â¢s important to avoid using many citations. Itââ¬â¢s necessary to analyze facts and reflect them in your paper. Itââ¬â¢s also important to remember sources mentioning in the bibliography. 10 Physical Education Facts to Make the Research Hooking The thesis is an academic paper that requires not only proper knowledge of the subject. It also requires the ability to organize received facts according to the needed format style and, naturally, it must be logical. More than 35% of American children from two to nineteen suffer obesity. When such kids grow up, they become many chronic health complications which lead to a lethal end. In the United States, 75% of adults also have extra weight, 41% of which suffer obesity. Physical Activity Guidelines proves that children must have no less than one hour of physical activity daily. Thatââ¬â¢s why school program provides children with not less than 30-minutes activity. The curriculum follows the national recommendation that is 2 hours 30 minutes in elementary school weekly and 3 hours 45 minutes in middle and high schools. Proper physical activity can prevent many diseases including heart diseases, high blood pressure, metabolism disorders, osteoporosis, cancer, and even depression. Lack of exercising can provoke energy imbalance and weight gaining. The statistic shows that approximately 23% of adolescents and adults and 81% of teenagers and schoolchildren lead inactive or sedentary way of life. Adults spend their time working in offices, and children watch much TV or play computer/smartphone games. A great number of people confuse physical activity and sport. In fact, physical activity includes all movements produced by the human skeletal muscles including walking, gardening, cleaning, playing, etc. Sport is a professional or amateur performance like races, box, tennis, football, etc. A sports activity requires strict rules and physical activity doesnââ¬â¢t need them. People above 65 must be active and need to be active nearly 150 minutes per week. Those who canââ¬â¢t be active because of poor health condition must move as much as possible. If a person canââ¬â¢t run, he/she must, at least, walk and not spend much time lying or sitting. In case a person canââ¬â¢t walk, itââ¬â¢s necessary to find the activity that can fit the person. Individuals who move with the help of the invalid chair can do specific exercises to improve the functioning of the upper part of the body. The researchers have found out that only 21,6% of American teens aged six to nineteen lead active ways of life. It means that they spend more than 60 minutes on sport or vigorous physical activity. The statistic includes data based on childrenââ¬â¢s daily schedule on working days (Monday Friday) and doesnââ¬â¢t contain information about their weekends. Muscle strengthening exercises became very popular among high-school students in 2015. Nearly 54% of all adolescents went in for weightlifting, push-up, street workout, and other types of exercising three days a week. Experts suggest 30-minutes aerobic activity per day for expectant mothers and during lactation. Such physical activity helps control weight and isnââ¬â¢t risky. One more strong scientific evidence is that pregnant women can avoid various complications like high blood pressure (preeclampsia) and gestational ( inside the womb) diabetes. Physical activity doesnââ¬â¢t affect the amount of breast milk and its quality. People with physical disabilities should have 150 or 75 minutes of moderate-intensity activity every week. Thatââ¬â¢s 10-25 minutes of physical activity daily. Experts recommend going in for aerobics and muscle-strengthening activities. Those who cannot cope with such load should just avoid passive ways of living and engage in activity regarding their physical abilities. Experts differentiate between 4 types of physical activity: Passive or inactive; Low activity (less than required); Medium activity (more than required ââ¬â up to 4,5 hours a week); High activity (more than 5 hours a week). Proper exercising reduces the risk of death at the age considered to be less than average one for a specific population group. The scientific researchers together with health providers proved that people who are active 560 minutes a week (7 hours) have 40% fewer cases of cardiovascular diseases and cancer than those who are active half an hour weekly. Be sure that you know all the requirements! In case you lack formatting knowledge, youââ¬â¢ll lose points, and even high-quality thesis data wonââ¬â¢t save the situation. Moreover, when choosing the topics for college papers, make sure you are interested in them so you are to investigate the issue to the fullest. References: Butt J, Weinberg RS, Breckon JD, Claytor RP. Adolescent physical activity participation and motivational determinants across gender, age, and race.à Journal of Physical Activity and Health.à 2011;8:1074ââ¬â1083 https://www.ncbi.nlm.nih.gov/pubmed/22039125 Child and Adolescent Health Measurement Initiative.à The National Survey of Childrenââ¬â¢s Health.à 2007à http://childhealthdata.org/learn/NSCH. 2008 Physical Activity Guidelines for Americans. https://health.gov/PAguidelines/pdf/paguide.pdf
Saturday, October 19, 2019
Mr. Jones Healthcare Needs and Support for His Family Research Paper
Mr. Jones Healthcare Needs and Support for His Family - Research Paper Example Mr. Jones is in the dependent client role stage of illness. In this stage, the patient or client is dependent on healthcare professionals for medical services. The client also relies on the professionals for the relief of the symptoms or injuries (Lippincott & Wilkins, 2013). In the dependent client role, the patient receives and accepts sympathy, care and protection from the stresses and demands of life (Gulanick, 2013). Most importantly, a patient in this stage depends on healthcare professionals while in a healthcare institution. In addition, the patient accepts to adjust to the disruptions of daily schedules. Mr. Jones is in the dependent client role because he was admitted to the hospital, and he has stayed in the hospital for 4 days. The injuries he sustained in the accident and his age make him dependent on healthcare professionals. He sustained head injuries, shoulder dislocation and a fractured right femur. He also has chronic hypertension. According to Clark, Smith and Tayl or (2010) it requires close monitoring by healthcare professionals. He also recognizes that he cannot attend to his daily schedules because of his injuries and illness. Though he is the dominant figure in his family and business, Mr. Jones cannot move around or participate in decision making. Based on Mr. Jones previous behavior and cultural background, I do not believe that he will be cooperative. In his family, Mr. Jones is a dominant figure. He makes all the decisions concerning the family and his business.
Friday, October 18, 2019
Future Layout Plan for Chicago O'Hare International Airport Research Paper
Future Layout Plan for Chicago O'Hare International Airport - Research Paper Example Comparing both the plans would help one understand how the future layout plan can resolve certain limitations that exist. Fro example, the existing airfield contains a total number of 3 paralell runways and a single north-south runway. Amongst these there is only one runway that meets the standard of ADG VI, while the rest of them are just 150ft wide. Now the betterment plan includes a puporsal of the field suggest the parallel runways to be raised to the amount of 6 in number and along with that two runways will be made enough wide i.e. 200ft wide to meet ADG VI standards. The rest of the runways would be kept 150 ft wide to accommodate ADG V. An additional thing would be the designated taxi ways that would aid aircraft taxing from terminal to aircraft runways. Terminal facilities are to provide the passengers with facilities and conduct operations both internationally and domestically. At present there are four terminals with one of them being conducting international operations, and all of them being simultaneously connected to ATS, that is further linked to a station in parking lot E. The future layout plan does not plan to make an entirely new terminal system but suggests amendments in the existing terminals and simultaneously offers development of new one on the western side. The modifications include extension of the existing terminals and development of new ones within them . The purposed plan for the west terminal includes the addition of satellite concourse and apart from that it purposes the term of making three terminals able enough to conduct international operations. And underground system is also purposed in order to connect satellite system to existing core and ATS. Support/ancillary facilities are a vital feature of any airport, if we look at the existing ones in Chicago OHare airport we have a main cargo area in the southwest part of the airport and an additional
Global Operations managenment Essay Example | Topics and Well Written Essays - 250 words
Global Operations managenment - Essay Example In order to address this issue, PPQ Parts should uphold a decent relationship with every stakeholder of the country and do not engage into any activity which cause impairment to the reputation and goodwill of PPQ Parts. 1. The foremost economic issue for PPQ Parts would of exchange rate fluctuations. These adverse movements in foreign exchange rate can harm the companyââ¬â¢s profits. So in order to mitigate this risk, PPQ Parts should implement a reasonable hedging strategy to combat this foreign exchange currency risk. 2. Another economic issue that the company might have to face is the level of inflation in the foreign country. Due to inflation, the cost of goods sold of PPQ Parts may increase resulting in lower profits. So in order to avoid this situation, PPQ Parts should estimate the reasonable demand of the PPQ Partsââ¬â¢ products and contract with the suppliers to fix the rates of materials for future
Farmland Drainage System Assignment Example | Topics and Well Written Essays - 500 words
Farmland Drainage System - Assignment Example The developers of the system have a crucial role in determining which materials are the most environmentally friendly to be used within the system. They determine what implements are the most environmentally friendly at the most affordable price. The aim of the project is to minimize costs and increase efficiency of land use. The financiers of the projects have a crucial role in determining whether the implements used to create the system are environmentally friendly to be consumed by other users. However, they make this decision based on the profitability of the available options. It is crucial that they maintain an objective approach towards their responsibility to the society through CSR. The farmers who may potentially implement this drainage system have the final say as to whether they have all the facts to make an informed decision as pertains the effects the system would have on their land and their productivity. Environmental Pollution is one of the greater problems facing societies worldwide. It is said that environmental pollution (air pollution to be precise) causes 20% of deaths around the world annually, according to data gathered by the World Health Organization in partnership with the World Bank. Air pollution through carbon emissions from factories, automobiles and the day-to-day activities of the human race affects the ozone layer in negative ways. This pollution has led to the intoxication of clouds, leading to acid rain. This kind of rain water is detrimental for farm use and as such, there has to be consideration of the location of the land on which the drainage system would be used. Owing to pollution, global warming has resulted in the drastic change in weather patterns. The normal seasonal patterns have been affected in terms of their timing and their severity. Summers have been found to be extremely hot while winters have been extremely cold. This situation may impede the effective use of the drainage system. It
Thursday, October 17, 2019
Your body is like a castle under siege.discuss (biology) Essay
Your body is like a castle under siege.discuss (biology) - Essay Example All these cells possess the inherent ability to distinguish between self and non-self antigens while they develop as it is the key requirement in any defense mechanism. Once an antigen or a foreign body is detected these cells put forth a defense mechanism which protects the individual from the invading pathogens and helps to eliminate them. This defense could either be antigen dependent or independent. When immune cells attack any incoming antigen without being specific it is referred to as innate or non-specific immune response. Anatomical barriers such as skin and various body secretions and normal flora present within the body act as the immediate and first line of non-specific defense against the invading pathogens. When the foreign bodies escape these barriers the humoral components of the innate defense mechanism which includes the complement system, coagulation system that help to recruit phagocytic cells and secretion of substances such as interferonââ¬â¢s, lysozyme and i nterleukins play a vital role in eliminating the foreign substances. The cellular components involved in the innate defense mechanism include neutrophils and macrophages which act through phagocytosis, natural killer cells and eosinophils (Mayer, 2009). In contrast to the innate defense, the specific, acquired or adaptive defense mechanisms are antigen dependent. In the specific response a time lag exists between exposure to the antigen and the immune response generated as the acquired immune response is not inherent from birth, instead it is specific and unique to every antigen encountered and a memory of that response is also created by which subsequent exposure to that antigen will generate a similar and a more effective response (Mayer, 2009; Delves, 2008). The lymphocytes present in the blood are the major cells involved in the specific immune response and the two major types of cells, the B and T lymphocytes all of which originate in the
Film Westworld Essay Example | Topics and Well Written Essays - 500 words
Film Westworld - Essay Example One of the most striking characters is the android called as the Gunslinger (Yul Brynner) who portrays a robotic Old West sheriff that kills humans. As Benjamin dies with the bite of the android snake, Brolin faces the out of controlled Gunslinger. Benjamin is lucky since the gun slinging android shuts down at the end as some of its circuit splits. It is remarkable that with the heights of the technology human has; he might have the idea of bringing real life interaction between humans and machine. This is very evident in the movie the West World (1973). We can see that technological enhancement really works to pursue better living and at the same time for recreation sake. The highlight is that technology is really promising in different aspects of life. Many inventions and discoveries of man produced positive impact, however it does not give the guarantee that technology itself will be without flaw. Part of the expectation with respect to technology is that it has the possibility to be out of control. This is what exactly happened to the movie West World. As the operators of the resort admires their wonderful work about robots providing services to human, they were just shocked seeing that everything is turning into a catastrophe. That is putting too much faith in the technology, without realizing that the same things people enjoyed out of it could be in the future the same things that put oneââ¬â¢s life in a danger. Interaction between human and machines is an extremely exciting idea, but the film West World suggest how men can be drunk with the heights of human technology to do something that will totally violate his human morale. You can just imagine how the place suggest that anyone who chooses to stay in that place for a vacation might have experience the fantasy of their own as having sex and killings. Technology in some means is good, however the movie West World created a role playing world wherein people can do whatever they want (killings
Wednesday, October 16, 2019
Farmland Drainage System Assignment Example | Topics and Well Written Essays - 500 words
Farmland Drainage System - Assignment Example The developers of the system have a crucial role in determining which materials are the most environmentally friendly to be used within the system. They determine what implements are the most environmentally friendly at the most affordable price. The aim of the project is to minimize costs and increase efficiency of land use. The financiers of the projects have a crucial role in determining whether the implements used to create the system are environmentally friendly to be consumed by other users. However, they make this decision based on the profitability of the available options. It is crucial that they maintain an objective approach towards their responsibility to the society through CSR. The farmers who may potentially implement this drainage system have the final say as to whether they have all the facts to make an informed decision as pertains the effects the system would have on their land and their productivity. Environmental Pollution is one of the greater problems facing societies worldwide. It is said that environmental pollution (air pollution to be precise) causes 20% of deaths around the world annually, according to data gathered by the World Health Organization in partnership with the World Bank. Air pollution through carbon emissions from factories, automobiles and the day-to-day activities of the human race affects the ozone layer in negative ways. This pollution has led to the intoxication of clouds, leading to acid rain. This kind of rain water is detrimental for farm use and as such, there has to be consideration of the location of the land on which the drainage system would be used. Owing to pollution, global warming has resulted in the drastic change in weather patterns. The normal seasonal patterns have been affected in terms of their timing and their severity. Summers have been found to be extremely hot while winters have been extremely cold. This situation may impede the effective use of the drainage system. It
Tuesday, October 15, 2019
Film Westworld Essay Example | Topics and Well Written Essays - 500 words
Film Westworld - Essay Example One of the most striking characters is the android called as the Gunslinger (Yul Brynner) who portrays a robotic Old West sheriff that kills humans. As Benjamin dies with the bite of the android snake, Brolin faces the out of controlled Gunslinger. Benjamin is lucky since the gun slinging android shuts down at the end as some of its circuit splits. It is remarkable that with the heights of the technology human has; he might have the idea of bringing real life interaction between humans and machine. This is very evident in the movie the West World (1973). We can see that technological enhancement really works to pursue better living and at the same time for recreation sake. The highlight is that technology is really promising in different aspects of life. Many inventions and discoveries of man produced positive impact, however it does not give the guarantee that technology itself will be without flaw. Part of the expectation with respect to technology is that it has the possibility to be out of control. This is what exactly happened to the movie West World. As the operators of the resort admires their wonderful work about robots providing services to human, they were just shocked seeing that everything is turning into a catastrophe. That is putting too much faith in the technology, without realizing that the same things people enjoyed out of it could be in the future the same things that put oneââ¬â¢s life in a danger. Interaction between human and machines is an extremely exciting idea, but the film West World suggest how men can be drunk with the heights of human technology to do something that will totally violate his human morale. You can just imagine how the place suggest that anyone who chooses to stay in that place for a vacation might have experience the fantasy of their own as having sex and killings. Technology in some means is good, however the movie West World created a role playing world wherein people can do whatever they want (killings
Interview Settings Essay Example for Free
Interview Settings Essay Having a conversation with a potential employer or a doctor an individual unconsciously puts himself or herself below the level of his/her interlocutor due to the reason of their communication: applying for a job or sudden chickenpox. Therefore, it is important that the employer makes certain efforts with regard to the overall environment in the office or wherever the interview is carried out. To put theory into practice, I made a decision to call the faculty office and ask them whether they will be willing to answer some of my questions for my future report. Having accepted my offer, they asked me about the time. Eventually, the interview was appointed and I was supposed to come at 9am. Later it turned out that the period of time between 8am and 11am is the most productive one and the staff intentionally asked me to visit them in the morning. Immediately after I came in the faculty office, I was offered a coffee and a sit. The walls of the room were covered with pictures of relatives and friends of the faculty staff creating an atmosphere of warmth and friendliness. Cozy armchairs and quiet music contributed to the calmness of the overall environment. Regardless of the fact, that there were many staff members in the office, they were mostly reading and therefore nothing disturbed my interview with the professor who was extremely eager to help me. Unlike the faculty office, the atmosphere in my bossââ¬â¢s office was characterized by overwhelming noise of equipment (computers, laptops, scanners, etc). Additionally, I could see many people chatting, laughing, and going back and forth. Having notified my boss about my interview in advance, I found that the scheduling was inconvenient as he made an appointment at 7pm on Friday. Unfortunately, I had to cancel my date to visit the boss. When I came to the office, I asked the receptionist whether the previous meeting had already been finished so I could talk to the employer. Preliminarily, I had to wait until the receptionist finished talking on the phone with her friend about ââ¬Å"that cute football playerâ⬠. In a couple of minutes I was told that the boss could not talk to me right away as a part of our department was out of fix and needed some maintenance. It was not until 7. 40pm that he asked me to enter his room. Surprisingly enough, I noticed a group of people moving furniture a couple of feet away from us getting ready for the repairs. They did not keep silence and therefore my boss and me could not have a proper talk with potential valid evaluation of each other. According to the notes, it is a must for every employer to have in-depth knowledge in ethics. However, every now and then I saw his eyes moving towards the workers. The overall environment was distracting and he even yawned twice. As I found myself in a very uncomfortable situation from psychological point of view, I asked for a glass of water. However, it turned out that they had nothing to drink. The third place, doctorââ¬â¢s office, was similar to the first faculty office. The atmosphere was welcoming and peaceful. I suppose that the doctorââ¬â¢s office was the safest place among three places I have visited. Physicians were dressed in white with dry clean hands; the building was high with much light inside and office-cleaners taking care of the hygiene. The atmosphere was friendly and hospitable. During my conversation with the doctor he was examining me with various medical instruments. It worsened the situation and communication process in general as pulling up the t-shirt and breathing in and out made me feel as if the physician was not fully interested in my opinion. At this point, my bossââ¬â¢s office was much more convenient for the inte4rview and negotiations in general as I was sitting just in front of him. In conclusion it would be appropriate to note that interview settings include various significant aspects responsible for the outcome of the interview. REFERENCES â⬠¢ Interview Questions And Answers Anticipating awkward interview questions. (2006). Accura Resumes. Retrieved March 6, 2007, from http://www. accuroresumes. com/articles-info/interview-articles/questions. html
Monday, October 14, 2019
E-commerce travel industry
E-commerce travel industry Introduction According to Keith Blois, (2003), in recent years, increasing numbers of businesses have been using the Internet in their marketing efforts. The Internet is unique because it is both a market and a medium. This means that it can efficiently assume a multi-channel role by serving as a computer-mediated market in which buyers and sellers access each other, and as a medium to conduct and execute business functions such as marketing, sales, and distribution. Many e-commerce principles were pioneered by the travel industry. These include the first business-to-business electronic information exchange and industry-wide electronic marketplace. This environment provided unprecedented opportunity for operations research (OR) modeling. Travel companies continue to derive billions of dollars annually from these and derivative models. The availability of reliable, low-cost communications via the Internet is not only providing new modeling challenges within the travel industry, but it is also providing similar opportunities in other industries [1]. Tourism industry is one of the most competitive industries within the economic environment. Within industrys boundaries actors have more or less recently and with significantly different patterns of action undertaken efforts to achieve an integration of the internet platform and its applications. In this section, we explore the effects of electronic commerce and its potential for competitive advantage f or airline industry by using Michael Porters seminar work on industry analysis as a framework. à § Website Comparison www.travel companiesocity.com: The moment I visit the Travel city site -the first page gives me the impression that my country, Sultanate of Oman is not there in listed? And I dont like it that my country is not listed here. Moving in to the website with this sad feeling in mind that my country is not listed we go ahead to log in to one of the global sites as they say, the nearest country, and the company wants to say too many things in one go to the customers and this is something that is difficult to digest for the first time visitors. The first-timer is very confused to be able to relate to all the features in the website. Though the regional flavor and link through the local site helps it is difficult to do a very high level of localization of the content to cater to all the segments of the market www.southwest.com The look and feel of this website is a lot cleaner than other travel companies website for instance in Travel city. The most important feature that this website it that most of the commonly used menus are neatly tucked inside the main menus and just on the movement of the mouse they unfold in to the options. This is a very good feature that helps maintain the clean looks and still does not compromise on the functionality www.Adrenalin.com This Polaris group company that is selling the HR software is using the website more for servicing functionalities The overall framework: Generating demand Ordering Fulfillment Processing payments Service and support Security Community Regardless of which business model travel companies adopt, to be successful, travel companies need to understand how the Web and e-commerce affects their business [2]. Travel companies need to develop an overall strategy covering: strategic management, IT infrastructure, design, content, e-commerce systems, marketing and customer service. Travel companies also need to be creative and entrepreneurial. As every entrepreneur knows however, you will only be truly successful if you provide genuine value to your customers and solve a problem for them. As it is evident from the above list that its easy to navigate through the website by following the links. Its user friendly and the home page of the airlines gives a glance of the services provided by them and the beautiful destinations and the activities which can be performed. It also gives the information about the hotels and resorts in each destination. All the document or equipments requirement for all the situations is also mentioned i n the website e.g. when traveling with pet, traveling with children, baggage rules etc. Over all it gives every possible information to the passengers they might need to make their travel plan and during their stay at various destinations. Sources of Competitive Advantage Travel companies do conform to those which Porter describes: Cost Leadership, Differentiation and Focus. The proposition is that travel companies that can successfully work in one of these areas will be able to establish and sustain a competitive advantage. à § Cost Leadership Travel companies can generate significant cost savings by sending tickets, newsletters, quotes, and other documents via Internet, rather than by post or facsimile. Travel companies can use Web site to publish in a cost-effective way public domain documents such as annual reports, product brochures, positions vacant, contact details and other important Travel companies information. Travel companies can save on the cost of running ââ¬Å"bricks and mortarâ⬠outlets and can reach global markets without having to develop a physical global distribution network. Most importantly, Travel companies can save on customer service costs by enabling customers to serve themselves. One of the American Travel companies CEO said that the Web site is playing a major role in mitigating the rise in unit costs affected by high fuel prices. Its 10 times cheaper to deliver to customers through the online service than through a travel companys agent and costs 5 times less than using travel companiess own reservation staff. The booking cost per passenger online is well under $1, and is scaling down even further. He said Internet use by passengers was helping the carrier keep fares at low discount levels [4]. Massive investment in both business-to-business (B2B) and business-to-customer (B2C) information systems is expected to translate into important cost savings in procurement, sales, billing and other support activities. The travel companiess fully automatic ordering system, for example, should reduce order processing costs by 90%. [5]. à § Differentiation E-ticketing the issue of a booking code at the conclusion online transition that replaces the traditional travel companies ticket. E-ticketing seems to be a win-win solution for the travel companies business. It offers the travel companies the chance to make considerable savings in both trade terms as well as in invoicing and internal accountancy procedures. Moreover, it helps to fight the downward profit spiral that has affected the industry for years. Secondly, it is very attractive to customers, who may benefit from a service offer both technologically advanced and of high intrinsic value. à § Focus The travel industry gives us a perfect example of successful Focus strategies that is the so-called ââ¬Å"Integrated Operatorsâ⬠of the travel business. FedEx, the integrated cargo carrier, was the pioneer. Having developed a very efficient and fully computerized system for tracking individual parcels anywhere on its network it took the next logical step. In 1994, through its website, it allowed its customers to book and pay for its services without restriction via the Internet [6]. The e-Commerce infrastructure developed by travel companies allows collection and central storage of sales and marketing data. Travel companies use this data to drive decision support tools for planning and marketing. à § The Business Theories and concepts: The old pillars and new meanings The Laudon and Traver framework 2005 is very elaborate explaining the different pillars that have contributed to the development of the E-Commerce framework. This framework at the very top of the list has E-Commerce application that can be used for the development of businesses in the future. These applications may seem at the outset like out of a science fiction book but are indeed realities. The disintermediation and Reintermediation: The travel agents for example it was believed that will lose their jobs when more people are interested on online business but interestingly the use of these web-enabled features have only increased the use and conveniences of these businesses. For example two of the three websites that have been taken up for analysis by our group are Travel websites. These are supposed to wipe out the businesses of the intermediary called the travel agent but interestingly, these have added to the convenience of the travel agent hence creating a new intermediary. The Grover V and J Teng (2001) model of the infomediaries and information flow model gives a more clear idea about the various channels that carry information between the buyers/sellers and the infomediaries. The Themes: Hence the themes that came up to us were the B2C models and we were interested in looking specifically at the travel related websites. There was one website travel that we could not get an approval for but the group was happy to consider the business model of B2C B2C: The group was of a very uniform opinion that the websites have to be B2B only since some of the data that was spoken about were like $ 250 billion revenue in 2005 from B2B as against 6.3 trillion in B2C. Although the difference is huge the group came to a strong consensus that the gap will be bridged and it will be worth pursuing with all the hopes for new business models in the future happening in the B2C segment rather than the B2C segment. The death of the Physical travel agent or the focus on creation of new intermediaries Considering the new intermediaries that are being evolved because of the e-business it is was discussed if the websites will wipe away the travel agent. But the discussion pointed in the direction of all websites have been playing a supportive roles in the B2C front and the travel agent themselves are using these websites to help customers and give them a better service. The Adrenalin.com website that sells software has been using the site to reach out to the resellers as well. In a business where there is a very high connectivity on the internet, this is a unique feature that this company is using it build customer loyalty as well as expand the channel of distribution. à § The criteria for evaluating the websites: Adrenalin South West Travelocity Site Design 6 8 6 Navigation 6 8 6 Customer Interface 9 7 7 Business Model 8 7 6 Criteria Explanation Navigation Is it easy for visitors to find their way around the site? Does the site comply with three click rule? Consistency Are design elements, especially look and feel, consistent from page to page? Will the website and contents appear the same on all visitors screens? Performance How long does it take for the page to appear? Doest site comply with the 12-second rule? With the 4-second rule? Appearance Is the site aesthetically pleasing? Does the sites look and feel express the companys desired image? Is the site easy to read, easy to navigate and easy to understand? Quality Assurance Do the site calculators, navigation links, visitors registration process, search tool etc. wok properly? Are all the dead links fixed promptly? Is the site available for the full service 24 hours a day, 7 days a week? Interactivity Does site encourage the visitor to play an active role in learning about the businesss products or services? Are all appropriate contact details available on the Website so that visitors can submit feedback and ask questions? Security Is the customer information protected? Does the customer feel safe in actions such as submitting credit card information? Scalability Does the site design provide a seamless path for enhancements or upgrades in the future? Will site growth and increased usage protect the initial investment in the site construction? The Criteria for assessment were selected after deliberations on how the customer will view the details of the site. The criteria customer interface was included to assess how the company was recording the details of the customer traffic and recording them in to usable database. In the case of Southwest it was very clear that the website is a place for building the loyalty programs of the airlines. The Adrenalin website is a good place with its feature of blog, for all troubleshooting and technical whitepapers How Web Site Visitors Evaluate ââ¬Å"Contentâ⬠Criteria (and related ââ¬Å"subcriteriaâ⬠) Explanation Relevance (applicable, related, clear) Concerned with issues such as relevancy, clearness and ââ¬Å"goodnessâ⬠of the information Timeliness (current, continuously updated) Concerned with the currency of the information Reliability (believable, accurate, consistent) Concerned with the degree of accuracy, dependability and consistency of information Scope (sufficient, complete, covers a wide range, detailed) Evaluates the extent of information, range of information and levels of details provided by the web site. Perceived usefulness (informative, valuable, instrumental) Visitors assessment of the likelihood that the information will enhance their purchasing decision How Web Site Visitors Evaluate ââ¬Å"Web Site Designâ⬠Criteria (and related ââ¬Å"subcriteriaâ⬠) Explanation Access (responsive, load quickly) Refers to the speed of access and the availability of the website at all times. Usability (simple layout, easy to use, well organized, visually attractive, fun, clear design) Concerned with the extent to which the website is visually appealing, consistent, fun and easy to use. Navigation Evaluates the links to needed information. Interactivity (customized product, search engine, ability to create a list of items, change the list of items and find related items) Evaluates the search engine and personal features (e.g. shopping cart) of the website. Recommendation: Website should be more informative. It should be easy to navigate through various pages even for the new online users. Since the Travel Agency is providing lot of services and products for its customers so must have ââ¬Å"Searchâ⬠function should have drop down menu so that even the customer who are not aware about all products and services of the Travel Agency can get information about it. May be it will help the Travel Agency to have more customers as sometime customers are not aware about all the products offered by the Travel Agency. As it is clear from the financial report of Travel Agency which is available on website that the latest report is not available i.e. for third quarter. So it should be taken care that the website is updated regularly.
Sunday, October 13, 2019
Invisible Man Essay: Ellisons Influences and Inspirations
Ellison's Influences and Inspirations for Invisible Manà à à à à à à à à à à à à à à à à à à à à à à à à All authors draw upon past experiences, people they have known, places they have been, as well as their own philosophy of life to write.à Ralph Ellison, in his book Shadow and Act refers to this process when he writes, "The act of writing requires a constant plunging back into the shadow of the past where time hovers ghostlike" (xix).à In preparing to write his novel he notes that, "[d]etails of old photographs and rhymes and riddles and children's games, church services and college ceremonies, practical jokes and political activities observed during my prewar days in Harlem-all fell into place" (xxvii).à While the novel Invisible Man is not autobiographical, the plot, settings, characters, themes, and point of view show the influence of people, places, and stories from his childhood. à A case in point is the plot of Invisible Man.à The plot is divided into three main divisions: Invisible Man's school days, his involvement with the Brotherhood, and what happens to him during the Harlem race riot.à Ellison draws heavily on his years spent at the Tuskeegee Institute for the first part of the novel.à Jack Bishop, in his book Ralph Ellison maintains that all of Invisible Man's college days are based on Ellison's own days at Tuskeegee (45).à à à Most critics agree that the Brotherhood is a euphemism for the Communist Party which was active in the US from the beginning of the 1920s.à In an article entitled "Communist Party of the United States" in the Encyclopedia of African-American Culture and History, Robin D. G. Kelly reports that the popularity of the party among Blacks was due to its work to end racism and its support of Blac... ...lph. Invisible Man. New York: The Modern Library, 1994.à ---. Shadow and Act. New York: Vintage Books, 1972. Fabre, Michael. "Wright Richard." Encyclopaedia of African-American Culture and History. 1996 ed. Hill, Robert A. "Garvey, Marcus Mosiah." Encyclopaedia of African-American Culture and History. 1996 ed. à Kelly, Robin D.G. "Communist Party of the United States." Encyclopaedia of African-Americanà Culture and History. 1996 ed.à Lawler, Mary. Marcus Garvey. New York: Chelsea House Publishers, 1988. O'Meally, Robert G. "Ellison, Ralph." Encyclopedia ofà African-American Culture and History. 1996 ed.à Smock, Raymond W. "Washington,Booker Taliaferro." Encyclopaedia of African-American Culture and History. 1996 ed.à Tate, Gayle T. "Harlem Riots of 1935 and 1943." Encyclopaedia of African-American Culture and History. 1996 ed.à Ã
Saturday, October 12, 2019
Coral Divers Resort Case Study Essay -- A Case Analysis
Problem: Coral Divers Resort is a safe and knowledgeable scuba diving resort with a beach front location. Over the past three years revenues have declined and Greywell suffered a $5, 174 in losses in 1994. Coral Divers Resort needs to do something before business gets worse and Jonathan Greywell and his resort go out of business. The first option that Greywell has would be to move Coral Divers Resort to New Providence Island in the Bahamas. The island has a large population, and Nassau the capital has the most developed tourist attractions in the Bahamas. One of the strengths of moving to New Providence would be the large tourist population that gathers there. The island also offers underwater movie sets from popular Bond movies which remain popular dive attractions today. There are also natural underwater dive spots which are ideal for tourists looking for reef or drop off dives. The weaknesses of moving to New Providence Island would be the high costs of land and operations. Greywell might not be able to sell his resort for what it is worth, and the high property costs on Providence would be very high. Two thirds of the Bahamas population lives on this island which wouldnââ¬â¢t improve bookings. Moving to Providence Island would just move Coral Resorts and its problems to a new location. The second option for Greywell would be to incorporate more adventurous dives into his business. Shark, wreck, wall, and reef diving all offer more adventurous and exciting dives th... Coral Divers Resort Case Study Essay -- A Case Analysis Problem: Coral Divers Resort is a safe and knowledgeable scuba diving resort with a beach front location. Over the past three years revenues have declined and Greywell suffered a $5, 174 in losses in 1994. Coral Divers Resort needs to do something before business gets worse and Jonathan Greywell and his resort go out of business. The first option that Greywell has would be to move Coral Divers Resort to New Providence Island in the Bahamas. The island has a large population, and Nassau the capital has the most developed tourist attractions in the Bahamas. One of the strengths of moving to New Providence would be the large tourist population that gathers there. The island also offers underwater movie sets from popular Bond movies which remain popular dive attractions today. There are also natural underwater dive spots which are ideal for tourists looking for reef or drop off dives. The weaknesses of moving to New Providence Island would be the high costs of land and operations. Greywell might not be able to sell his resort for what it is worth, and the high property costs on Providence would be very high. Two thirds of the Bahamas population lives on this island which wouldnââ¬â¢t improve bookings. Moving to Providence Island would just move Coral Resorts and its problems to a new location. The second option for Greywell would be to incorporate more adventurous dives into his business. Shark, wreck, wall, and reef diving all offer more adventurous and exciting dives th...
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